For Immediate Release
Media Contact Dan Robinson
dan@lucasoilspeedway.com
March 1, 2010

GM Performance Parts and Reliable Chevrolet to Offer Crate Engine Incentive Program for 2010

Wheatland, MO (March 1st, 2010) - Officials with Lucas Oil Speedway in Wheatland, Missouri and Representatives with GM Performance Parts and Reliable Chevrolet are pleased to announce an incentive program for ULMA Late Model Drivers running a GM 602 or 604 Crate Engine at Lucas Oil Speedway in 2010. A $200 bonus will be paid to the highest finishing GM Crate Motor with an extra $100 going to a random driver running the GM Crate Motor at each show that the ULMA Late Model Class competes this season. By combining the standard $700 to win plus the $200 bonus, a win in a Crate Engine car would be worth $900 in 2010.

"With the high cost of the Late Model Engines these days, a GM Crate Engine is a great option and I am excited to partner with GM Performance Parts and Reliable Chevrolet to offer this incentive program in 2010" stated Lucas Oil Speedway General Manager Dan Robinson. "If you are considering making the switch to a GM Crate Engine, I urge you to give Jason Ulven at Reliable Chevrolet a call as they are the leader in the Crate Engine Program in Southwest Missouri." Reliable Chevrolet can be found on the web at www.ReliableChevy.com.

The winner of the bonus money each night must pass a thorough Technical Inspection and be deemed Legal by the Lucas Oil Speedway Technical Staff prior to receiving the bonus. This money will be paid on top of any standard Lucas Oil Speedway winnings that night. There are 15 scheduled races this season in the ULMA Late Model class. For complete rules concerning the engine options with ULMA, please visit www.LucasOilSpeedway.com or www.ULMAracing.com.

In addition to the added bonus money from GM and Reliable Chevrolet, GM will also provide Hats and T-Shirts to all of the bonus money winners throughout the season. To be eligible for the program, all Crate Engine powered late models must run the GM Performance Parts decals on each fender and on the hood as outlined by GM. Lucas Oil Speedway will place GM/Reliable signage at the facility as well as maintain a special section on www.LucasOilSpeedway.com that will highlight the winners and maintain a weekly list of the number of Crate cars that compete each week at the "Diamond of Dirt Tracks."

The 2010 Lucas Oil Speedway Season kicks off on April 10th as the Lucas Oil MLRA makes their first of four appearances of 2010 along with the Pitt's Homes A-Modifieds. The Transport Graphics ULMA Late Models make their first appearance of the season on Saturday April 17th along with the Pitt's Homes A-Modifieds, and the Carson's Corner Napa Factory Stocks in the first Rockstar Energy Drink Weekly Championship Series Race of the season.

The Lucas Oil ASCS Midwest Region and WOW Sprint Cars storm the Lucas Oil Speedway on May 1st in the first of three Open Wheel Sprint Car appearances in 2010 with June 19th and September 25th also hosting the Sprint Cars. The 18th Annual Show-Me 100 comes to Wheatland, Missouri for the first time in 2010 on May 27th-29th as the top stars of the Lucas Oil Late Model Dirt Series and the Lucas Oil MLRA invade the Lucas Oil Speedway. Tickets for this "Crown Jewel" event are on sale now by calling (417) 282-5984. Visit www.LucasOilSpeedway.com for Complete Details on the 2010 Racing Season at the "Diamond of Dirt Tracks".